Marketing

    After observing and working with Mr. Prosen for a few days now, I have learned a lot of skills and new information. I have learned about the importance of marketing in today's world. He told me most people looking for a new product use reviews and social media to make their decision. With this information, I decided to help Lake West Dental's social media platform, Instagram, and their google reviews. When I researched Lake West Dental, they only have two reviews. Although they are both Five stars, It is important to have quantity along with quality. I decided to make a sign to help boost and add reviews. 



    The QR code easily allows people to scan the code and it takes them directly to the page for Google reviews. It has only been up for a few days but I am confident it will work.

    The next marketing source I looked into was Instagram. Lake West Dental has an Instagram page but it hasn't been active in years. I took it over and basically started from scratch. I deleted the old photos and added the new address and location. The next thing I worked on was getting more photos. I used my Nikon camera to take photos of the building, people working, candid shots, etc. I plan on posting one photo a day. I started by posting a photo of the building along with the partially new address. The most difficult part was coming up with a caption. I wrote about why you should choose Lake West Dental. I am just started this marketing process but I am already having an interesting and fun time doing it.


Comments

  1. BrandtMay 27, 2023 at 7:39 PM

    Unlike the dental hygiene position, I do see Marketing through social media as an area that you might be able to build from your interest. Looking forward to hearing more about your exploration into this area.

    ReplyDelete

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